Vol. 6, No.1 (2024): April

View Vol. 6, No.1 (2024): April

Published: 2024-04-30

Articles

Pengaruh Digital Marketing dan Brand Awareness Terhadap Keputusan Pembelian Pada Produk Perumda Dharma Jaya Provinsi DKI Jakarta

Nur Mustakim, Budi Priyono Priyono

1-12
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Brand Experience, Brand Trust, and the Effect on Brand Loyalty (Study of Mie Gacoan Restaurants in Jakarta)

Hamas Abdullah Azzam, Arifiani Widjayanti

13-24
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Price, Service Quality, and Purchasing Decision in Artist Management Services

Emil Yusrin Effendi Siregar, Arifiani Widjayanti

25-34
- pdf
Pengaruh Social Media Marketing, Influencer Marketing dan Word Of Mouth (WOM) Terhadap Minat Beli pada UMKM Sprouts Farms

Fika Nurul Hidayati, Budi Priyono

35-42
- pdf
Implementasi Bauran Pemasaran 7p pada Warung Kelontong Madura di Kelurahan Perwira Bekasi Utara

Silfiana Diaz Saputri, Budi Priyono

43-50
- pdf

Cover

COVER

JBEST JBEST
- pdf