SOEMAMIDJAJA, A. A. .; RIZKI, M. Pengaruh Brand Awareness, Brand Trust, dan Brand Image Terhadap Keputusan Pembelian Produk Marcks : Studi Pada Generasi Z . Journal of Business Administration Economics & Entrepreneurship, [S. l.], v. 7, n. 2, p. 97–110, 2025. DOI: 10.32834/jbest.v7i2.984. Disponível em: https://jurnal.stialan.ac.id/index.php/jbest/article/view/984. Acesso em: 11 jan. 2026.