Wulandari, P. and Solihati, K.D. 2026. Analisis Strategi Bisnis Zenius Pasca Penutupan Sementara melalui TOWS dan IE Matrix. Journal of Business Administration Economics & Entrepreneurship. 8, 1 (Apr. 2026), 29–38. DOI:https://doi.org/10.32834/jbest.v8i1.1030.